A concise and professional brand for Hearth Consultancy

Hearth is a consultancy that works with organisations invested in social change and transformation. The co-founders are multidisciplinary academics, using their combined experience in research, writing and education to offer services in EDI and community-oriented issues.

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I led the creative direction to develop a brand identity for them that balanced professionalism and warmth. Every single element in the identity system — from the wordmark set in lowercase, to the hues in the color palette — was thoughtfully designed to communicate the practice that they embodied: one that is inviting, safe, and inclusive.